Whether you’re targeting one specific property or creating CMAs for entire neighborhoods as part of a farming strategy, Elevate takes much of the work off your hands. Elevate’s CMA tool streamlines the process for you. There’s nothing that demonstrates your knowledge, expertise, and action better than an accurate, well-presented CMA. Before We Get Started, Did You Know That CMAs Will Get You Listings? In this article, we’ll walk through the entire process of creating bulletproof CMAs, and give you a free CMA presentation template to share your findings with clients. It’s also a tool for buyer’s agents advising their clients to make competitive offers.Ĭonducting accurate, consistent CMAs isn’t easy, and most agents aren’t taught this skill in their prelicense real estate classes. A CMA is a crucial tool for listing agents determining the right sale price for a property. A comparative market analysis (CMA) determines the market value of a property by comparing it to similar properties that have recently sold, as well as to those currently listed for sale.
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